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What Is Pixel Advertising

There is a new form of advertising that is taking off and from the new coverage it is acquiring it could be the next biggest thing since PPC. Currently webmasters spend huge amounts of money to get web visitors via banner ads, popup ads, and pay per click ads. The newest mode of attracting traffic is called Pixel Advertising.

The basic premise is that all the people buy pixels on a web page that link back to their web site. The pixels form images that develop into a mosaic that may become a pop culture piece of art. Kind of like the cigar wrapper art. The end result is a web page that gets sizeably successful traffic with a hyperlink back to their page , which drives visitors, which drives sales.

Driving this new medium is the notion that pay per click costs too much... If you had 10 clicks a day at 10 cents each, in one year it would cost you $365! Take that out 5 months and you are talking about over $1800! The reality is that generally clicks cost a lot more than 10 cents each which translates to a whole lot more money. People have been reported paying more than $50 a click.

Pixel ads are a single purchase and last for decades . It is not uncommon to see everybody offering their space for 5 to 10 many years. With a nice quality image, it could return more visitors to your internet site than pay per click at a huge savings. Spaces are most almost always sold in 10 by 10 pixel blocks at 25 cents per pixel up to over a dollar a pixel. (100 pixel total in a block). Most sell in the 10px by 10px minimum format since this is logically the smallest usable space. All the blocks bought almost always must form a square or rectangle.

Pixel branding is just in its infancy. It is still too early to tell there it might lead, but for as little as they cost, the pixel ads are probably funds well spent. It is after all a drop in the bucket from an advertising costs standpoint. At the least, it will add to the collection of inbound links that all sites need to overcome .

 

 
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